I am sure you must have visited a comparison website at some point in your life. You might have used them while comparing hotels, flights, travel packages, insurance, loans, cars and so on.
Comparison websites help users to find the right products or services from a group of similar ones, and they earn money via referral affiliate links.
Take a look at Trivago.com; it’s one of the world’s largest comparison site for hotel deals.
Now the idea is to bring this comparison concept to the niche level and create a website comparing similar or related niche products.
To implement this idea you need to find a niche which has hundreds of products with similar or confusing specs.
Think of Television (TV) niche for example. You’ll find a variety of TVs from multiple companies having similar specs and most of us don’t what they really mean.
Such situations create massive confusion in the minds of buyers, and they take help of the internet for getting more clarity.
You could tap on this opportunity and create a site which compares products spec by spec and explains their meaning, benefits, and value for money of them.
You can also add other related content such as tips, tutorials, installation instructions and more which your customers will find helpful.
Once your site is ready, you can drive laser targeted traffic from low competition keywords by doing SEO and generate stable passive income.
How to monetize:
Monetize by referring visitors via affiliate links and earn commissions when they purchase the product.
If you own an e-commerce store, you can refer site users directly to your store and generate sales.